Rethinking living spaces through innovative products with a symbiosis of technology and design

Rethinking living spaces through innovative products with a symbiosis of technology and design

Rethinking living spaces through innovative products with a symbiosis of technology and design

“ATOLL is an important long-term and strategic investment for the BLANC & FISCHER Group in order to continue its growth course. As specialists in the kitchen living space, we can thus combine the strengths of the individual corporate groups and generate new opportunities on the market.”

Bernd Eckl — Chairman of the Management Board of BLANC & FISCHER Family Holding

ATOLL bridges the gap between modern startup culture and traditional technology company

Urban spaces and the way we use them are constantly changing. How we live and furnish our four walls reflects our personality. Phenomena such as Cocooning and Homing pick up on this. Our home is the center of social life and interaction – it’s the place where it all begins.

Together with our corporate partner BLANC & FISCHER, a family holding shaping kitchens as living spaces all over the world, we built our venture ATOLL. With ATOLL, we wanted to do more than just pick up on these lifestyle trends: we wanted to break with the familiar and reinterpret it to set the new direction in the industry of home appliances.

As we have solid experience in working with family-owned businesses, we guided BLANC & FISCHER in building a new D2C business by leveraging their profound hardware expertise. In close collaboration, we developed a porcelain ceramic dining table with invisibly integrated induction coils in its center –– the heart of ATOLL.

As we have solid experience in working with family-owned businesses, we guided BLANC & FISCHER in building a new D2C business by leveraging their profound hardware expertise. In close collaboration, we developed a porcelain ceramic dining table with invisibly integrated induction coils in its center –– the heart of ATOLL.

Now we have the organizational and legal setup to bring the ATOLL living space concept to the market. With our focus on the commercialization of our products, it’s full steam ahead.